In the North American vape market, Canada occupies a pivotal position with its huge market size and mature consumer base. In recent years, with the improvement of health awareness and the change of smoking habits, vapes have gradually become a popular nicotine consumption choice in Canada.
In recent years, the Canadian vape market has experienced rapid growth, which has not only attracted the attention of many international brands, but also spawned the rise of a number of local companies. This article will explore the current situation, development trends, challenges and opportunities of the Canadian vape market in depth.
vape exports to Canada in the first half of 2024 fell by 14.35% year-on-year, and the ranking rose
According to the data released by the General Administration of Customs of China in the first half of 2024, the total amount of vape exports from my country to Canada reached 122 million US dollars, making it the eighth largest market for my country’s vape exports. It is worth noting that in the first half of the year, half of the countries saw a decline in year-on-year growth, including the United Kingdom, Germany, Malaysia, Canada and Japan.
Combined data shows that although the export volume of Canada’s vape market has decreased year-on-year, its ranking among China’s vape exporters has risen against the trend. And it has been ranked in the top ten in the ranking of vape export destinations in the first half of this year, showing its market potential and demand resilience.
Canada’s vape exports increased in October compared with the previous month
According to the latest data from the General Administration of Customs of China, although Canada’s ranking among China’s vape export destinations in October 2024 dropped from ninth in September to tenth, its export volume has increased.
Although Canada still ranks among the top ten vape exporters in China in the second half of the year, its export volume trend is like a turbulent wave, with significant ups and downs.
This fluctuation not only reflects the dynamic changes in Canadian market demand and the intertwined influence of external competitive factors, but also rings the alarm bell for vape export companies, prompting them to deeply analyze market laws and flexibly adjust strategic layout to enhance their ability to cope with risks and seize opportunities.
New hookah vape products enter the Canadian market
It is reported that some time ago, the well-known vape brand Oxbar launched the Oxhukka 25k hookah vape, which has a lower nicotine concentration and a large capacity of e-liquid. It can provide about 25,000 puffs of suction and supports DTL (lung suction) and BIG CLOUD (big smoke) modes. It has been put on the shelves of many dealers in Canada.
Compared with the many hookah vapes that have been put on the market before, the design of Oxbar Oxhukka 25k is unique. On the one hand, it fully considers the needs of different users for nicotine intake and e-liquid capacity, and provides low-concentration nicotine and large-capacity e-liquid. On the other hand, the product’s appearance design is more ingenious. The 3D display screen equipped on the side is a major feature, which greatly enhances the overall visual experience of the product and makes the product more technological and fashionable.
In addition, the new hookah disposable vape products were initially widely available in the US market, and now they are gradually entering the Canadian market to expand the sales market of the products.
Canada is about to implement a ban on vape flavors
The Canadian government has recently strengthened its supervision of vape products, especially the restrictions on vape flavors. According to relevant reports, the Minister of Mental Health and Addiction Affairs of Canada said that a ban on vape flavors will be implemented soon. The new regulations will limit vape flavors to only three flavors: mint, menthol and tobacco. This policy is aimed at addressing the rising rate of vape use among teenagers and strengthening the protection of public health.
It is reported that as early as June 2021, Health Canada stated that it plans to limit vape flavors to mint, menthol and tobacco. Among them, vapes with various flavors are considered to be one of the reasons for the increase in the number of young people smoking vapes.
And according to Canada’s latest tobacco and nicotine survey, most new vape users (86%) have never smoked cigarettes.
At present, six provinces and regions in Canada, including New Brunswick, Nova Scotia, Prince Edward Island, Northwest Territories, Nunavut and Quebec, have implemented regional bans on flavored vapes.
However, Sachs said that the reason why the federal government delayed the implementation of the national ban was that it hoped to observe the effectiveness of policy implementation in these places to ensure that the national ban would not give rise to an underground market.
This move reflects Canada’s increasingly strict attitude towards vape regulation, which aims to reduce the appeal of vapes to teenagers and curb the growth of youth smoking rates.
In such a harsh market environment, if vape companies want to gain a foothold in the Canadian market, they must continue to strengthen product compliance control, increase R&D investment to launch more innovative and safe products, optimize marketing strategies, and accurately target adult consumer groups, so as to seek sustainable development in the face of many restrictions.
With the continuous tightening of regulatory policies in the Canadian vape market, especially the restrictions on vape flavors and the implementation of new taxes, the market is facing unprecedented challenges. These policy changes indicate that the Canadian vape industry will enter a more standardized and mature stage, and also pave the way for the sustainable development of the industry.
As an important part of the North American vape market, Canada has attracted much attention in the field of vapes in recent years. As a brand that focuses on product quality and consumer health, Veehoo vapes pays close attention to the current situation, development trends, challenges and opportunities of the Canadian vape market.
Veehoo vape pays attention to the regulatory changes of the Canadian government on the vape market and recognizes the importance of compliance and product safety to the development of the industry. In the context of Canada’s upcoming ban on vape flavors, Veehoo calls on vape companies to strengthen product compliance control, continuously increase R&D investment to launch more innovative and safe products, and optimize marketing strategies to accurately target adult consumer groups to adapt to new changes in the market.
In the context of changes in regulatory policies and intensified market competition in the Canadian vape market, Veehoo vape will continue to actively respond to challenges, insist on providing safe and high-quality vape products, and strive to promote the sustainable development of the industry, while paying attention to consumer health and public interests.
Tags: Emerging vape growth market in North America，vape consumption trends in Canada，veehoo vape