Recently, the Thai government announced a complete ban on the use of e-cigarettes in educational institutions. This policy aims to protect young people from the threat of nicotine dependence and potential health risks. As one of the leading brands in the global e-cigarette industry, VEEHOO supports this move and demonstrates the company’s active responsibility on public health issues through technological innovation and social responsibility practices.
Data from the Thai Ministry of Health show that the proportion of young people using e-cigarettes has increased significantly in recent years, and some minors have been exposed to nicotine products due to the pursuit of trends or misjudgment of hazards. The new regulations clearly require schools, universities and other educational places to ban the use and sale of e-cigarettes, and violators will face severe penalties. This policy is consistent with the trend of tobacco control in the international community and reflects the Thai government’s determination to protect the health of minors.

As a brand that has been deeply involved in the e-cigarette field for many years, VEEHOO has always placed social responsibility above commercial interests. In response to the new Thai regulations, VEEHOO quickly adjusted its market strategy and introduced multiple technical protection measures:
Intelligent age verification system: Through AI face recognition and ID card binding technology, ensure that the consumer’s age meets the legal requirements; Education scene disabled design: Develop a geo-fence function to automatically lock the atomization function when the device enters the school area; Nicotine graded control: Launch a 0 nicotine product line, and mark it with clear warning signs to guide users to make rational choices.
These innovations not only respond to Thailand’s policy requirements, but also set an industry benchmark worldwide. VEEHOO’s Southeast Asian market manager said: “Protecting young people is the moral bottom line of the company, and we are willing to work with the government to build a technical firewall.”
VEEHOO’s responsible image is not only reflected in the product side. After the Thai ban was introduced, the brand jointly launched the “Clear Breath Project” with the local health department to popularize the knowledge of nicotine hazards to young people through campus lectures, social media challenges and other forms.

In addition, VEEHOO continues to invest in harm reduction research. Its latest fourth-generation series uses honeycomb ceramic atomization technology to reduce the release of harmful substances to less than 30% of the international standard. This “harm reduction first” R&D concept forms a benign complement to the Thai government’s tobacco control goals.
In the discussion triggered by the Thai ban, VEEHOO’s practice provides important inspiration for the e-cigarette industry: in the context of stricter supervision, companies can take the initiative to assume social responsibility through technological innovation and transform compliance requirements into brand competitiveness. As public health expert Dr. Somchai said: “As a new consumer product, e-cigarettes need companies like VEEHOO to prove that technology can not only meet the needs of adult users, but also establish an effective protection mechanism for minors.”

The ban on e-cigarettes in Thai educational institutions is both a challenge and an opportunity for industry upgrading. VEEHOO has not only won the trust of consumers, but also demonstrated the potential of technology companies to solve social problems by empowering responsibility through technology and practicing the concept of harm reduction with innovation. When industry leaders integrate public health values into business logic, the e-cigarette industry can achieve sustainable and healthy development.
Tags: teenagers use e-cigarettes, 0 nicotine e-cigarettes, Thai educational institutions ban e-cigarettes, veehoo vape