Specifically, the Thai Cabinet meeting has approved the draft ministerial regulation on student behavior proposed by the Ministry of Education. The regulation is linked to the Child Protection Act of 2003, which originally mainly prohibited students from contacting cigarettes and other drugs. However, with the emergence of e-cigarettes, hookahs, and other new psychoactive substances, these items pose a new threat to students. Therefore, the Ministry of Education proposes to add e-cigarettes, e-hookahs, and other items listed under the law on psychoactive substances to the banned items.
In order to more effectively manage the problem of e-cigarettes on campus, the Ministry of Education and the Ministry of Commerce of Thailand have also joined forces to give teachers across the country the power to confiscate e-cigarettes. This means that if teachers find students carrying e-cigarettes in school, they have the right to confiscate them. This move is a proactive suppression of the problem of e-cigarettes within schools, aimed at protecting the health, intellectual and emotional development of students.
In addition, Thailand also has very strict entry control on e-cigarettes. Generally, e-cigarette devices and e-liquids are prohibited from being brought into Thailand. If customs finds that you are carrying e-cigarettes, they will not only be confiscated, but you may also face high fines or even jail time.
Given that e-cigarettes are included in the list of banned items for students, VEEHOO needs to adjust its marketing strategy in the Thai market. It can turn to adult consumer groups and emphasize the legality of the product and its appeal to adult smokers. At the same time, explore market opportunities for other non-e-cigarette products and respond to market changes with diversified product lines.
Through brand promotion and educational activities, VEEHOO conveys to consumers the correct use of e-cigarette products, potential risks, and the importance of compliant use. This helps to enhance the brand image and enhance consumers’ trust in the brand.
Actively communicate and cooperate with local governments and regulatory agencies, participate in the formulation and discussion of relevant policies, and contribute to the healthy development of the industry. At the same time, through cooperation, understand policy dynamics and regulatory requirements, and adjust corporate strategies in a timely manner to adapt to market changes.
In addition to the Thai market, VEEHOO also pays attention to the dynamics and policy changes in other international markets. By understanding the trends and regulatory environment of the global e-cigarette market, a more comprehensive strategy can be formulated for the international development of the company.
In summary, in the face of the approval of the draft regulations of the Thai Ministry of Education and the inclusion of e-cigarettes in the list of prohibited items for students, VEEHOO strictly abides by local regulations, adjusts its market strategy, strengthens brand publicity and education, cooperates with local governments and regulators, and pays attention to international market trends to cope with the challenges brought by market changes.
Tags: ”E-cigarettes in Thailand are officially included in the list of prohibited items for students, pay attention to international market trends, strictly abide by relevant regulations in Thailand, Veehoo vape